THE MARKETING FORUM

An interactive forum for marketers to share their marketing hints, tips, creative ideas, and success stories.

Saturday, July 25, 2009

Question of the Day: Agency Selection

How do you handle the marketing in your company?
  • Is it all accomplished in-house by your marketing staff?
  • Do your outsource?
  • Do you hire a full-service ad agency?
  • Do you hire multiple freelancers or specialized marketing companies such as an SEO company, a web designer, or a direct mail expert?
  • Or are you a DIY kind of marketer?
Inquiring minds want to know. Please comment.

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We specialize in helping companies in the biotechnology, life science, medical device, and high-tech sectors develop world-class, multi-faceted marketing programs. We work with companies like Beckman Coulter, Perkin-Elmer, and Stratagene to 1) create powerful results-driven marketing tactics, 2) evaluate media and advertising plans, and 3) develop consistent branding messages. Let us show you how to improve marketing efficiencies, reduce marketing costs, and develop targeted promotional strategies.

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