Public Relations

Public relations is not just sending out press releases and hoping to get publicity. It involves developing a relationship with the key editors of the trade journals in your particular industry. A well-orchestrated public relations program extends the reach of advertising and increases the credibility of your sales message. It also reinforces your company's message.

KIWI Communications has built these contacts over 20 years of handling public relations. From planning press events to handling day-to-day product publicity, KIWI Communications can help you with your public relations efforts. In addition, KIWI can also write and place technical articles in industry-specific trade journals to help you gain more corporate exposure.

• Press Tours

  KIWI Communications can set up the entire press tour by arranging meetings with key editors in your industry, handling the travel arrangements, and developing your editorial presentation.

• Press Kits

  We can help you with all of your press kit needs from creating the design of your press folders to writing the content and final distribution at trade shows or special press events.

• Press Conferences

  KIWI has planned many successful press conferences for its clients. KIWI can handle all of the logistics from selecting the venue to handling the menu to preparing invitations to the editors.

• Product and Literature Releases

  The press release is not dead, but KIWI uses the latest electronic vehicles such as the Internet and E-mail to gain access to the editors.

• Feature or Case History Articles

  Articles are a key part of every public relations program. They are especially beneficial if they are authored by your key customers. KIWI Communications can work directly with your customers to assist them in writing articles for trade journals.

• Video News Releases

  By using video you can create a dynamic impression with the editors in your market. Let KIWI Communications turnkey your video production from writing the script to handling the video shoot to editing the video and distribution to editors.